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Jim L. Wilson • Illustration • • 17 views
Scientists studying the sense of smell have concluded that the nose can discern far more than the 10,000 different odors long thought to be the limit. Researchers with the laboratory of Neurogenetics and Behavior at Rockefeller University in New York say their work has led them to conclude that differentiate…
Illustration • • 6 views
California Milk Processor Board put up billboards that emitted the smell of chocolate chip cookies to advertise milk. As one blog reader mentioned, "NPR did person-on-the-street interviews at one of the shelters, and nobody wanted milk; everyone wanted cookies." -- Yahoo