01240

            When members of congregations are consistently uniformed about major issues, their imaginations invent and distribute information to fill the vacuum.  Some of the information is accurate; much of it, manufactured out of their best hopes and worst fears, is highly distorted.

            Persuasive leaders know the time they spend informing people of important issues actually saves time.  Such communication reduces the grapevine distribution of inaccuracies that will require three times as much energy later on to correct. - Herb Miller, “Leading Indicators”

Leadership, Fall 1998, page 80